Hyderabad’s bullion market recorded a measured uptick on 1 January 2025: one tola of 22-carat gold rose to Rs. 1,23,800 (+Rs.150) and 24-carat reached Rs. 1,35,060 (+Rs.170), while silver eased to Rs. 2,56,000 per kilogram (-Rs.1,000). The move is modest but instructive for local liquidity and near-term purchasing intentions.
- Price: 22-carat — Rs. 1,23,800 (per tola)
- Price: 24-carat — Rs. 1,35,060 (per tola)
- Silver: Rs. 2,56,000 per kg (down Rs.1,000)
- Date / Origin: 1 January 2025 — Hyderabad retail quotes

Market context
After a period of volatility through the late-2024 wedding season, local 22-carat quotations have oscillated near Rs. 1,20,000 for 10 grams, with 24-carat around Rs. 1,30,000 for 10 grams. The January uptick in Hyderabad is consistent with short-term restocking and seasonal demand, not a regime shift. International bullion markets remain the primary price driver; fluctuations reflect the dollar-rupee axis and import duty rhythms rather than domestic ornament demand alone.
2025 trends that matter
Three structural trends frame this data for the year ahead. First, traceability and recycled metal programs are reshaping sourcing — buyers and retailers are opting for verified provenance, which can sustain a small premium for reclaimed gold with a visibly cleaner supply chain. Second, lab-grown alternatives continue to redirect discretionary spend in gemstones, freeing budget for metal-forward, sculptural pieces that emphasize substantial heft and refined finishes. Third, collectors and investors are increasingly bifurcating allocations between gold as a liquidity hedge and silver as an industrial-leaning play; today’s modest silver decline underscores that split.
What this means for US retailers and investors
For US retailers sourcing imports or pricing inventory, the Hyderabad quote is a localized data point with broader implications: the modest rise in gold coupled with a silver pullback suggests tightening margins for mixed-metal collections and potential demand for heavier, statement pieces. Factor in three practical considerations:
- Hedging and timing: Small local upticks can widen import cost ranges once converted at prevailing USD/INR rates; schedule purchases around FX windows and confirm landed cost including duties.
- Merchandise mix: If silver softens, promote gold-weighted designs that emphasize substantial heft and satin polish to command higher margins.
- Inventory valuation: Use Hyderabad spot as one of several South Asian reference points — track a rolling seven-day average to avoid reactive repricing.
Takeaway
The January 1 quotes are a measured signal rather than a pivot. Gold’s incremental rise and silver’s retreat reflect localized buying and broader macro currents — currency moves, seasonal restocking and the continuing consumer tilt toward sustainably sourced, metal-centric design. For traders and retailers, the operational response is straightforward: refine FX-aware purchasing, adjust merchandising toward weight-forward pieces, and treat regional quotes as input to a diversified pricing strategy.
Source: Rates sourced from local Hyderabad jewellers. Variance may occur between outlets; this report is for informational and market analysis purposes only.
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