De Beers and Assouline launch ‘A Diamond Is’ — heritage signal
De Beers and Assouline mark ‘A Diamond Is’ in London (11 Feb 2026), reframing diamonds as crafted natural assets — a heritage pivot US retailers should note.
Ellendale diamonds’ Australian provenance tests buyer priorities
Ellendale Diamonds’ Australian origin and documented provenance deepen emotional value, creating a strategic opportunity for US retailers to support stronger price positioning.
Bad Bunny’s football ‘Desert Diamond’ spotlights men’s diamond demand
Bad Bunny wore a football-shaped ‘Desert Diamond’ at the Super Bowl halftime show; with Gaga, Cardi B and Karol G also in diamonds, US demand for men’s diamond jewelry may rise.
NRF: Jewelry Tops Valentine’s Spending — Retailers Should Prepare
NRF says jewelry will be the top gift by dollars spent this Valentine’s Day — a timely inventory and merchandising opportunity for US jewelers.
Kindred Lubeck 4.30ct colored diamond at Sotheby’s—provenance test
Kindred Lubeck, designer of Taylor Swift’s engagement ring, consigns a 4.30‑ct cushion colored diamond to Sotheby’s New York with a $60k–$80k estimate — a provenance test.
Tiffany Enamel Watch recalls Schlumberger, signals premium category
Tiffany & Co. launches the Enamel Watch — a Jean Schlumberger tribute using paillonné enamel and diamond setting that underscores a premium, artisan-led offering.
Angelina Jolie’s diamond look at ‘Couture’ signals quiet‑luxury demand
Angelina Jolie wore diamonds with a semi-sheer gown at the ‘Couture’ premiere in Paris — a visible cue that could lift demand for pared-back diamond pieces in US retail.
Luanda Accord and pledges bolster natural-diamond narrative for US buyers
Namibia signed the Luanda Accord and two industry groups pledged to join the Natural Diamond Council — a near-term boost to provenance claims and natural-diamond merchandising.
Dave & Buster’s $15K 3‑carat ‘diamond’ promo raises disclosure risk
Dave & Buster’s promo offered five 3‑carat “diamond” engagement rings at $15,000 each, prompting questions about lab‑grown disclosure and retail messaging risk.
Plain gold tops diamonds as rising gold lifts $7B Valentine’s sales
Fast-rising gold costs are inflating Valentine’s jewelry bills as partners plan roughly $7 billion in purchases — pressure on margins and assortments for retailers.
Pre-owned jewelry gains as gold and silver climb — retail signal
Toronto shoppers turned to pre-owned jewelry this Valentine’s Day as rising gold and silver prices nudged buyers toward resale and value-retaining pieces.
Couture Fashion Week: high jewellery recodes heritage for quiet luxury
2026 Couture Fashion Week saw maisons translate heritage motifs into quieter high jewellery — a strategic inflection that could alter US merchandising and pricing approaches.